National Wire About Nigerians, Nigerian Business and Other Stories
Tayo Olanipekun
Facebook has said it will change how posts from businesses, brands and media appear on its site, making them less prominent than the messages shared by family and friends.
The Chief Executive, Mark Zuckerberg, explained on his page that organizations will witness a decrease in the popularity of their posts when the change takes effect in few weeks’ time.
“We’ve gotten feedback from our community that public content, posts from businesses, brands and media, is crowding out the personal moments that lead us to connect more with each other,” Zuckerberg wrote.
He added that the measure is geared towards making Facebook improve interaction and people’s wellbeing.
According to him,by making these changes, it is expected that the time people spend on Facebook and some measures of engagement will go down but also, the time Facebook users spend online will be more valuable.
It is noteworthy that all media outfits in Nigeria,like their counterparts in other parts of the world, have a strong presence on the online platform with billions of users for promoting their contents and draw traffic to their sites.
Many business organizations, including the micro,small and medium sized enterprises also rely on Facebook for effective promotion their goods and services.
Some members of the society have,however, pointed at Facebook as providing a platform for the dissemination of fake news and are hopeful that the planned restriction will curtail the activities of the purveyors of fake news.
