{"id":65275,"date":"2022-10-04T20:08:33","date_gmt":"2022-10-04T19:08:33","guid":{"rendered":"https:\/\/nationalwire.com.ng\/?p=65275"},"modified":"2022-10-04T20:08:33","modified_gmt":"2022-10-04T19:08:33","slug":"nestle-launches-nescafe-plan-2030-to-help-drive-regenerative-agriculture-reduce-greenhouse-gas-emissions-and-improve-farmers-livelihoods","status":"publish","type":"post","link":"https:\/\/nationalwire.com.ng\/sub\/nestle-launches-nescafe-plan-2030-to-help-drive-regenerative-agriculture-reduce-greenhouse-gas-emissions-and-improve-farmers-livelihoods\/","title":{"rendered":"Nestl\u00e9 Launches Nescaf\u00e9 Plan 2030 To Help Drive Regenerative Agriculture, Reduce Greenhouse Gas Emissions And Improve Farmers\u2019 Livelihoods"},"content":{"rendered":"
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Nescaf\u00e9<\/i>, Nestl\u00e9\u2019s largest coffee brand and one of the world\u2019s favorite coffees, outlined today its extensive plan to help make coffee farming more sustainable: the\u00a0Nescaf\u00e9\u00a0<\/i>Plan 2030.<\/p>\n

\"\"The brand is working with coffee farmers to help them transition to regenerative agriculture while accelerating its\u00a0decade of work <\/a>under the\u00a0Nescaf\u00e9\u00a0<\/i>Plan.<\/p>\n<\/div>\n

The brand is investing over one billion Swiss francs by 2030 in the\u00a0Nescaf\u00e9<\/i>\u00a0Plan 2030.<\/p>\n

This investment builds on the existing\u00a0Nescaf\u00e9<\/i>\u00a0Plan as the brand expands its\u00a0sustainability work <\/a>\u00a0It is supported by Nestl\u00e9\u2019s regenerative agriculture financing following the Group\u2019s commitment to accelerate the transition to a\u00a0regenerative food system<\/a>\u00a0and ambition to achieve\u00a0zero net greenhouse gas emissions<\/a>.<\/p>\n

Rising temperatures will reduce the area suitable for growing coffee by up to 50% by 2050. At the same time, around 125 million people depend on coffee for their livelihoods\u00a0and an estimated 80% of coffee-farming families live at or below the poverty line. Action is needed to ensure the long-term sustainability of coffee.<\/p>\n

\"\"<\/p>\n

\u201cAs the world\u2019s leading coffee brand,\u00a0Nescaf\u00e9<\/i>\u00a0aims to have a real impact on coffee farming globally,\u201d said Philipp Navratil, Head of Nestl\u00e9\u2019s Coffee Strategic Business Unit. \u201cWe want coffee farmers to thrive as much as we want coffee to have a positive impact on the environment. Our actions can help drive change throughout the coffee industry.\u201d<\/p>\n

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Piloting a financial support scheme in Mexico, C\u00f4te d\u2019Ivoire and Indonesia to accelerate the transition to regenerative agriculture<\/b><\/p>

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Nescaf\u00e9<\/i>\u00a0is committed to supporting farmers who take on the risks and costs associated with the move to regenerative agriculture. It will provide programs that aim to help farmers improve their income as a result of that transition. In Mexico, C\u00f4te d\u2019Ivoire and Indonesia,\u00a0Nescaf\u00e9<\/i>\u00a0will pilot a financial support scheme to help farmers accelerate the transition to regenerative agriculture. Through this scheme,\u00a0Nescaf\u00e9<\/i>, together with coffee farmers, will test and learn the best approach in each country. These could include measures such as:conditional cash incentives for adopting regenerative agriculture practices income protection using weather insurance greater access to credit lines for farmers<\/p>\n<\/div>\n

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Nescaf\u00e9<\/i>\u00a0will track the progress and assess the results of its field programs with coffee farmers through its Monitoring and Evaluation partnership with the Rainforest Alliance. Its efforts will be complemented by new and expertise-focused partnerships, like the one with Sustainable Food Lab for topics related to coffee farmers\u2019 income assessment, strategy and progress tracking.<\/p>\n<\/div>\n

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Reducing greenhouse gas emissions also by capturing and storing more carbon in the soil<\/b><\/p>\n<\/div>\n

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Regenerative agriculture also contributes to drawing down carbon dioxide from the atmosphere and reducing greenhouse gas emissions. That\u2019s why regenerative agriculture is a key part of Nestl\u00e9\u2019s Zero Net roadmap.\u00a0Nescaf\u00e9<\/i>\u00a0aims to contribute to\u00a0Nestl\u00e9\u2019s Zero Net commitment<\/a>\u00a0to halve greenhouse gas emissions by 2030 and reach zero net greenhouse gas emissions by 2050. It will work with farmers, suppliers and partners to help protect agricultural lands, enhance biodiversity and help prevent deforestation. The brand intends to help farmers plant more than 20 million trees at or near their coffee farms.<\/p>\n<\/div>\n

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Going forward by building on a strong foundation<\/b><\/p>\n<\/div>\n

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Today\u2019s announcement builds on\u00a0Nescaf\u00e9<\/i>\u2018s sustainability efforts in coffee production. Since 2010, the brand has invested in sustainability through the\u00a0Nescaf\u00e9<\/a><\/i> Plan <\/a>and has made significant progress.<\/p>\n<\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"

Nescaf\u00e9, Nestl\u00e9\u2019s largest coffee brand and one of the world\u2019s favorite coffees, outlined today its extensive plan to help make coffee farming more sustainable: the\u00a0Nescaf\u00e9\u00a0Plan 2030.<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[23,17],"tags":[9929],"coauthors":[2391],"class_list":["post-65275","post","type-post","status-publish","format-standard","","category-business","category-news","tag-nestle-cafe"],"yoast_head":"\nNestl\u00e9 Launches Nescaf\u00e9 Plan 2030 To Help Drive Regenerative Agriculture, Reduce Greenhouse Gas Emissions And Improve Farmers\u2019 Livelihoods - National Wire<\/title>\n<meta name=\"description\" content=\"Nescaf\u00e9, Nestl\u00e9\u2019s largest coffee brand and one of the world\u2019s favorite coffees, outlined today its extensive plan to help\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nationalwire.com.ng\/sub\/nestle-launches-nescafe-plan-2030-to-help-drive-regenerative-agriculture-reduce-greenhouse-gas-emissions-and-improve-farmers-livelihoods\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nestl\u00e9 Launches Nescaf\u00e9 Plan 2030 To Help Drive Regenerative Agriculture, Reduce Greenhouse Gas Emissions And Improve Farmers\u2019 Livelihoods - 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