{"id":53066,"date":"2021-10-14T14:11:45","date_gmt":"2021-10-14T13:11:45","guid":{"rendered":"https:\/\/nationalwire.com.ng\/?p=53066"},"modified":"2021-10-14T14:14:38","modified_gmt":"2021-10-14T13:14:38","slug":"psl-capital-limited-announces-rebranding-changes-name-to-parthian-securities-limited","status":"publish","type":"post","link":"https:\/\/nationalwire.com.ng\/sub\/psl-capital-limited-announces-rebranding-changes-name-to-parthian-securities-limited\/","title":{"rendered":"PSL Capital Limited Announces Rebranding, Changes Name To Parthian Securities Limited"},"content":{"rendered":"<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">PSL Capital Limited, a leading indigenous broker\/dealer firm, has completed a strategic rebranding effort as part of its accelerated company growth and renewal of its corporate vision.<\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">At the core of the rebrand is a change of the company name to Parthian Securities Limited and an update to the corporate logo and domain name (<a href=\"http:\/\/parthiansecuritiesng.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">parthiansecuritiesng.com<\/a>)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-53071\" src=\"https:\/\/nationalwire.com.ng\/wp-content\/uploads\/2021\/10\/thumbnail-239x300.png\" alt=\"\" width=\"239\" height=\"300\" srcset=\"https:\/\/nationalwire.com.ng\/sub\/wp-content\/uploads\/2021\/10\/thumbnail-239x300.png 239w, https:\/\/nationalwire.com.ng\/sub\/wp-content\/uploads\/2021\/10\/thumbnail-88x110.png 88w, https:\/\/nationalwire.com.ng\/sub\/wp-content\/uploads\/2021\/10\/thumbnail-335x420.png 335w, https:\/\/nationalwire.com.ng\/sub\/wp-content\/uploads\/2021\/10\/thumbnail-343x430.png 343w, https:\/\/nationalwire.com.ng\/sub\/wp-content\/uploads\/2021\/10\/thumbnail.png 400w\" sizes=\"auto, (max-width: 239px) 100vw, 239px\" \/><\/p>\n<p><b>Oluseye Olusoga,<\/b>&nbsp;Group Managing Director, Parthian Partners Limited<\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">Over the past 5 years, Parthian Securities Limited has cemented its status as a market leader for securities trading in Nigeria and across Africa. It has experienced 30%+ YTD growth in client acquisition, tallying 1,100 customers across the country. This growth reflects the increasing recognition of individuals and companies that Parthian Securities Limited offers an easy and convenient platform for real-time trading of securities.<\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">The rebranding is part of the organisation\u2019s strategy to evolve its business and create a platform for new opportunities. Despite the name change, the corporate philosophy remains the same as the company looks to invest in new and innovative ways to bring the financial markets closer to participants in the Nigerian Capital Market.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-53068\" src=\"https:\/\/nationalwire.com.ng\/wp-content\/uploads\/2021\/10\/download-2.png\" alt=\"\" width=\"290\" height=\"82\"><\/p><div data-ad-id=\"32665\" style=\"text-align:center; margin-top:0px; margin-bottom:0px; margin-left:0px; margin-right:0px;float:none;\" class=\"afw afw_ad_image afw_ad afwadid-32665  \">\r\n                                                            <div style=\"font-size:10px;text-align:center;color:#cccccc;\">Advertisement<\/div>\r\n\t\t\t\t\t\t\t<a target=\"_blank\" href=\"http:\/\/www.accessbankplc.com\" rel=\"nofollow\"><img decoding=\"async\" height=\"auto\" max-width=\"100%\" src=\"https:\/\/nationalwire.com.ng\/wp-content\/uploads\/2019\/06\/Banner-1.jpg\"><\/a>\r\n                                                                        \r\n\t\t\t\t\t\t\t<\/div>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">\u201cOver the past nine years, we\u2019ve built a strong reputation for innovation and excellence,\u201d said Oluseye Olusoga, Group Managing Director, Parthian Partners Limited. \u201cWe want to leverage on the strong brand name that is Parthian and ensure that all subsidiaries under the group identify under a uniform brand name. While we wanted to reflect our work in the new naming accurately, we also wanted to properly market the organisation in pursuit of new opportunities for future growth and expansion.\u201d<\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">In all, the renaming embodies an organisation reinventing itself but is still very committed to its roots. The new identity builds upon its history of innovation and excellent service delivery and opens doors to the future.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-53069\" src=\"https:\/\/nationalwire.com.ng\/wp-content\/uploads\/2021\/10\/download-3.jpeg\" alt=\"\" width=\"200\" height=\"200\"><\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">Commenting, the Acting Managing Director, Parthian Securities Limited, Mr Ogunwale Kehinde, said: \u201cWe are excited about this change, and it marks a strategic pivot in our future direction as a business. While we remain committed to offering outstanding services to our amazing clientele, there is tremendous potential to grow, and this our new branding positions us to take full advantage of those opportunities.\u201d<\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\"><b>About Parthian Securities Limited<\/b><\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">Parthian Securities Limited is a wholly owned subsidiary of Parthian Partners Limited &#8211; Nigeria\u2019s leading inter-dealer brokerage firm. Parthian Securities Limited was incorporated in 2016 to provide a platform for individuals and non-financial corporates to access securities on the floor of the NGX Exchange, NASD OTC and FMDQ Securities Exchange, with the main aim of ensuring that their various investment needs are adequately met. Parthian Securities Limited offers securities dealing on various financial markets, investment advisory services, research on securities and companies, and other value-added services. For more information, please visit&nbsp;<a href=\"http:\/\/parthiansecuritiesng.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">http:\/\/parthiansecuritiesng.com<\/a><\/p>\n<p class=\"yiv9099942459gmail-MsoNormalCxSpMiddle\">\n<\/p><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>PSL Capital Limited, a leading indigenous broker\/dealer firm, has completed a strategic rebranding effort as part of its accelerated company growth and renewal of its corporate vision.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":6,"featured_media":53067,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[23,17],"tags":[9109],"coauthors":[2391],"class_list":["post-53066","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-business","category-news","tag-parthian-securities-limited"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - 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