{"id":50444,"date":"2021-07-11T16:39:24","date_gmt":"2021-07-11T15:39:24","guid":{"rendered":"https:\/\/nationalwire.com.ng\/?p=50444"},"modified":"2021-07-11T16:39:24","modified_gmt":"2021-07-11T15:39:24","slug":"fidelity-bank-unveils-7-point-growth-agenda","status":"publish","type":"post","link":"https:\/\/nationalwire.com.ng\/sub\/fidelity-bank-unveils-7-point-growth-agenda\/","title":{"rendered":"Fidelity Bank Unveils 7-Point Growth Agenda"},"content":{"rendered":"

The management of\u00a0Fidelity Bank Plc has unveiled seven-point agenda aimed at\u00a0strategic growth and expansion.<\/p>\n

In a statement on Saturday,\u00a0the bank\u2019s Chief Executive Officer\/ Managing Director, Mrs Nneka Onyeali-Ikpeexplained that\u00a0the agenda focused on brand architecture, brand building and refresh, talent development and transformation\u00a0and regulatory compliance.<\/p>\n

Explaining further,\u00a0Onyeali-Ikpe\u00a0said:\u201cIn accordance with this, here are the bank\u2019s strategies for ensuring that it attains its objectives:<\/p>\n

1. The bank intends to embark on an\u00a0Innovation Drive\u00a0through the implementation of new processes, techniques.\u00a0 The bank is also executing\u00a0fresh ideas to ensure continuous process improvement, reduce cost to serve, increase competitiveness, improve brand recognition and value, build new partnerships and relationships, drive turnover, and increase profitability.<\/p>\n

2.\u00a0Brand refresh\u00a0with the aim to increase top-of-mind awareness of the Fidelity brand by external and internal stakeholders.<\/p>\n

3.\u00a0Workforce Transformation\u00a0to create a future readily supported by a high performing and empowered workforce. This will be achieved by deepening the skills and competencies of staff across the bank, entrenching a culture of high performance, and embedding new ways of working in the bank. So far, the commencement of capacity building training for staff and senior management training are some of the initiatives implemented.<\/p>\n

4.\u00a0Service Excellence\u00a0which is intended to build brand loyalty through personalized and seamless customer experience delivery. This is already underway with the\u00a0award-winning virtual assistant IVY. This revolutionary chatbot handles simple tasks like account opening to complex tasks such as complaint resolution, bill payment, transferring users to a live agent, loans, fixed deposit applications, and answering random questions.<\/p>\n

5.\u00a0Digital Transformation\u00a0involves an end-to-end digitization across all facets of the business. In line with this, the bank has launched a novel digital service \u2014Pay Yourself \u2014which revolutionized payday for salary earners and SMEs.<\/p>

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Advertisement<\/div>\r\n\t\t\t\t\t\t\t<\/a>\r\n \r\n\t\t\t\t\t\t\t<\/div>\n

6.\u00a0Performance Discipline\u00a0to ensure focus on strong fundamentals, asset quality, and strategic cost management. Initiatives already carried out in this regard include;<\/p>\n

\u2013 The Policy Familiarization Program \u2014a capacity-building project geared towards building a knowledgeable and versatile staff network\/raising subject matter experts in all business areas that kicked off in March.<\/p>\n

\u2013 The One Culture Project- which was initiated to reinforce enabling\u00a0behaviours\u00a0and value systems towards fulfilling the bank\u2019s goals<\/p>\n

\u2013\u00a0Project Alpha-\u00a0aimed at helping the bank develop a robust and holistic learning and development framework for all staff.<\/p>\n

7.\u00a0Accelerated Growth\u00a0which will drive aggressive market penetration and business diversification. This will be achieved through deeper penetration in key retail markets.<\/p>\n

Other initiatives geared towards deepening\u00a0growth include; accelerated play in the SME segment, renewal of institutional banking, and drive for transaction-based propositions in corporate banking.<\/p>\n

With this seven-pronged agenda, Fidelity Bank is well on its way to leading the sector while revolutionizing Nigeria\u2019s financial landscape.<\/p>\n","protected":false},"excerpt":{"rendered":"

The management of\u00a0Fidelity Bank Plc has unveiled seven-point agenda aimed at\u00a0strategic growth and expansion.<\/p>\n","protected":false},"author":6,"featured_media":26790,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[23,17],"tags":[753],"coauthors":[2391],"class_list":["post-50444","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-business","category-news","tag-fidelity-bank-plc"],"yoast_head":"\nFidelity Bank Unveils 7-Point Growth Agenda - National Wire<\/title>\n<meta name=\"description\" content=\"The management of\u00a0Fidelity Bank Plc has unveiled seven-point agenda aimed at\u00a0strategic growth and expansion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nationalwire.com.ng\/sub\/fidelity-bank-unveils-7-point-growth-agenda\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fidelity Bank Unveils 7-Point Growth Agenda - 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